Amber Valencia

Amber is the special features writer at Connected Women. She brings her passion for copy-writing, content strategy and business branding to the Connected Women community, helping our members share their expertise through engaging content.  

She and her little family are dedicated volunteers who serve children and youth in Davao City, Philippines through the arts, sports and youth gatherings. She one day hopes to build a youth art centre where young people can freely express themselves and grow in their skills and talents.

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Hope For One Voice, a song written Elim Chew, sung by Miguel Antonio and featuring Jessica Reynoso was released November of last year to fundraise for the children of Tacloban at the SOS Home who are host to a kinship program for children greatly affected by Yolanda. The goal is to “see the children thrive despite their tough environment. Stay strong, bold, and keep having hope.”

You know how you read about people who plan their content an entire YEAR ahead? You loathe them because you don’t know how they do it, roll your eyes because you think that’s silly and too predictable, or wish that were you but don’t know where to start. Well, let me banish those reactions for you.

Welcome to the very last part of our content calendar series! If you've completed and applied (the most important part!) all the actionable content, then you're leaps and bounds ahead of others and on your way to content scheduling success!

Creating a content calendar goes beyond simply lining up haphazard topics into a grid with dates on it, and if that's how you've been treating your calendar, you're missing out on one of the most important considerations behind posting content online in the first place: your audience, the people you want as clients.

In honor of International Women's Day, we're celebrating a progressive 20 years since Singapore joined the United Nations’ Convention on the Elimination of All Forms of Discrimination against Women (UN CEDAW), a powerful women’s rights bill which defines what exactly constitutes discrimination again women, and arranges an agenda for national action to end such discrimination.

Let's start with a statement which you should always remember when planning your calendar. I would suggest you write it down on a sticky note and place it near your desk space, or in your business binder, or wherever you want to keep your content calendar (physical or digital).