Peiru Teo

A valedictorian with a degree in Mechanical Engineering, as well as the Chartered Financial Analyst title, Peiru Teo started her corporate career as a Management Associate in Citi, followed by a private equity fund, managing projects of more than S$4 billion. 

Since venturing into entrepreneurship, she has grown her wedding services company La Belle Couture to being the market leader in the industry over the last 5 years. "La Belle Couture" is also selected by renowned hotels like Marina Bay Sands and Shangri-La for wedding partnerships.

She has been featured in magazines and on the radio for advising couples on their wedding planning. Peiru is the industry’s go to person for marketing strategies and wedding event management, and has worked on more than 100 wedding events. She also speaks at events to educate wedding couples on wedding planning and bridal gown selection.

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Every woman dreams of being the prettiest bride when she makes her vows. Finding a gown that complements you completely and accentuates your best attributes is key to looking gorgeous. The design you choose matters a great deal in deciding whether your nuptial gown is a raging success or a fashion disaster.

Wedding ceremonies are exciting events that bring a lot of joy to the happy couple and their family. Every event from the bachelor party and the rehearsal dinner to the declaration of vows and the reception are eagerly anticipated by the couple. Along with booking a florist, event planner, caterer and DJ, hiring a photographer is crucial. Here we’re sharing the main reasons that justify this hire.

When you think of weddings everything from delectable fare, stunning venues to fragrant blooms cross your mind. However, if you are soon to be hitched, you may have a few wedding essentials to prep before your big event. Here are the top three that every couple must take care of before the big day!

In 2014, global advertising spending surpassed US$580 billion. Of this amount, 23% is spent on digital ads. With such a big amount of money spent on advertising every year, it is no wonder that marketers around the world work relentlessly to answer the question: what makes a good ad?