Did you know that Executive Lifestyle is already 18 months old? In that short period of time, we’ve seen a number of our experts featured in various press and media publications. Now we want to share their success and inspire you, because you can do it too!

Our Featured Experts are influencers in their fields offline, and are boosting their exposure online while learning to market their content and solidify their brand.

Of course, we don’t want to just show off some of the amazing accomplishments the contributors are making, we also want to give you actionable tips so you can start building your influence in your industry too!

5 Tips To Boost Your Influence Online and Offline

1. Be Consistent

This is key to your success. If you have a consistent social media and in-person networking presence, and can be consistent in posting your expertise in the form of content, then you continue to build a sense of trust and reliability with your audience.

2. Network

Whether you’re networking in the form of 140 characters, emoticons, or real-life handshakes, you need to get out there. People aren’t just going to ‘happen’ upon your brilliance and spread it throughout the Earth. Need a few more reasons to network?

7 Tips To Break Through Your Networking Fears In 2016How To Successfully Network With People You Meet
6 Reasons Why Networking Could Be Your Best Marketing Strategy In 2016

3. Add Your Main Social Media Handle To Everything

If you’re not part of the moment, you cannot influence it. And where else to keep updated and be part of viral news and content than on social media? You don’t have to be all-in on every single platform; pick the one where most of your ideal audience hangs out. Then add the social handle from that platform to your business card, your email signature, and your other online platforms.

The aim is to draw your audience to that one platform where you both love to be, and then be the influencer of your industry on that specific platform (which requires you to implement tips 1 and 2).

4. Figure Out Your Stand And Brand

You cannot please everyone – fact of life. So what is it that you and your business stand for? Make that stand and be bold.

Then your branding should complement that. If I say I’m a fierce female entrepreneur who wants to bring that boldness out in other women, I might not go with soft pastels because it feels more girly than “fierce”. That’s only your visual branding; your voice and the words you do or do not choose to use in your business also speak of your brand. Figure it out; influencers have their own branding and make a stand.

5. Say Yes!

Say ‘yes’ to that interview, the podcast invite, and the workshop leading. Say ‘yes’ if it isn’t going to burn you out or doesn’t interfere with family time. Say ‘yes’ wisely and get your expertise out there!

Limelight On Influencers’ Highlights

(The experts are in no particular order)

Karen French, floral designer, has seen a direct link between presence and increased opportunities and was even invited to Callum Laing’s Key Person of Influence (KPI) to speak on the matter. She said ‘yes’ to an interview on the Travel Wisdom podcast to talk about starting a business as a trailing spouse. She’s also been featured in various magazines; the most notable was her three-page spread in the December issue of Expat Living, and her interview with UYD magazine in New York, as she spoke about using her experience to make a difference.

Karen’s Influencer Tip: Have content on various platforms; it really does help to attract attention and bring about more opportunities.

Nathalie Ricaud, professional organiser, is getting her name and business out there by sharing her expertise in articles. She has great advice published here on Executive Lifestyle, The Finder, Sassy Mama, Home & Décor, and Young Parents.

She’s expecting to be featured in Home & Décor, Lookbox Living, and Parents’ World in the coming months.

She was also a special partner to Invisible Spaces, as they hosted their ‘Clutter to Structure’ workshop. One participant praised her work saying, “Nathalie is amazing!”

Peiru Teo, wedding boutique owner, has not only grown her business, but she’s using some of the newest tech in the wedding industry where woman can virtually try on dresses to size. Her boutique is not only beautifully designed and accommodating but she also makes trying on dresses easy for busy brides-to-be!

Her business and expertise have been featured on LadyBossAsia, and AsiaEntrepreneur, while she was also listed as one of Singapore’s 10 Hottest Female Entrepreneurs and Leaders to Watch in 2016.

Her new technology initiative, an augmented reality mirror, has been the talk of her industry and was covered by The Straits Times and Razor TV!

Dr. Gary Tho, holistic chiropractor, has seen much success in the past year balancing work, a family, and writing a book!

He’s been spotlighted here at Executive Lifestyle, and interviewed by Asian Entrepreneur and August Man magazine. Moving into international waters, he’s also been interviewed to help write articles for various magazines across the globe, along with some online websites.

He’s also had his works published in NOW!Singapore magazine, and is expecting a book feature in this month’s Men’s Health magazine.

Lastly, in support of a campaign to “get people’s bottoms up”, Dr. Gary was grateful to be quoted in the Lianhe Wanbao newspaper last February.

Liza Rowan, nutritionist extraordinaire, has been hustling hard throughout the first quarter of 2016. But rewind to late last year and you can catch an inspiring interview from Mothernist on motherhood, business, and Liza’s charity work.

Liza also boasts a graduate profile and an interview on Edison Institute of Nutrition, and enjoyed meeting Masterchef Asia’s 2015 contestants and judges, with pictures to prove it!

Else Vistisen, internationally renowned therapist and innovator in chronic pain treatment, has been a very busy lady. She has recently published not one but two books, and somehow has had time to be a miracle worker in therapy, as well. She’s even made time to participate in Key Person of Influence’s February PitchFest … and she won!

Else has also accepted a few interviews over the last year; one very recent publication was with NOW!Singapore, entitled ‘Healing Hands’.

Natalie Turner has an array of experience under her metaphorical belt. In her member spotlight on the PrimeTime Women’s Association website, they described Natalie with bold words: “Socialist political writer; business innovation specialist; mentor and leadership coach; beauty and health ambassador.” When I think of Natalie, “innovation” is the word that comes to mind. Her work, her businesses, her ideas, and even her lifestyle, are all innovative.

Most recently, Natalie was found on Executive Lifestyle by a consultancy practice that specialises in future trends: a perfect match for what she does through her own businesses with skincare and anti-aging. She was invited to speak and was encouraged and delighted by the feedback she received.

“…it felt great to experience the synergies of my passion and interest in innovation, both as a CEO of my innovation company Entheo Network and as a distributor of innovative products, come together in one place.”

Clare Haxby, British artist, has her work hanging on walls around the world. She consistently writes valuable content to help art owners and artists alike, and her incredible talent (in writing and art) has captured the public.

Her paintings have been featured in February 2016 British Vogue, Art News Portal, Expat Living Singapore, Honey Kids Asia, and beyond! She was spotlighted by Executive Lifestyle, and House of Coco, a UK publisher. Mompreneur 360 also interviewed her on being a mum and business owner!

Clare sells beautiful fine art originals and limited edition prints, and continues to thrive in her creations! You can read so much more about her, and see her work, on her website.

Imran Mohamad, author, entrepreneur, speaker, and family man, has been busy writing and sharing his expertise on various online publications, such as Singapore Business Review, Under30CEO, and TechInAsia.

He’s also been interviewed by The Sunday Times, and also 938Live about attracting, recruiting, grooming and retaining great talent as a startup.

Ujjwala Baxi, dietitian and diabetes educator, has been stretching her wings and growing her repertoire. She’s contributed to various online publications including Executive Lifestyle, and recently presented at a Cancer Awareness Seminar with Prime Magazine.

nicole aka Nikkiko, animal lover, adventure seeker and professional photographer at WILD x LIFE x STYLE Photography is our last influencer of this round-up article. She was featured as one of Singapore’s 10 Hottest Female Entrepreneurs and Leaders to Watch in 2016 by Singapore Business Review, both online and in print for her project Animal Encounter World Tour site, where fellow animal lovers can discover a go-to directory of experiences with animals with respectable ethics.

“Being only 24 this year, it was a big honour for me.”

She’s currently in the process of talking to Conservation International as well as Animal Concerns Research & Education Society (ACRES) to produce DIY travel itineraries as well as photographs of places they support.

“The real secret to building influence is simple: it’s about showing up, over and over again. Also, being authentic, transparent and generous with your knowledge and expertise is a great way to cultivate trust and nurture relationships.

Well done to our amazing experts who are consistently putting themselves out there – getting, seen found and talked about.” – Gina Romero

_{Edited by Nedda Chaplin}

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