What Is Graphic Design?
Contributed by Paul Lim* February 28, 2017
Graphic design is the methodology of visual communication and problem-solving through the use of type, space, and image.
The field of graphic design is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used interchangeably with these due to overlapping skills involved. Graphic designers use various methods to create and combine words, symbols, and images to create a visual representation of ideas and messages.
A graphic designer may use a combination of typography, visual arts, and page layout techniques to produce a final result. Graphic design often refers to both the process (designing) by which the communication is created; and the products (designs) which are generated.
Common uses of graphic design include identity (logos and branding), web sites, publications (magazines, newspapers, and books), advertisements, and product packaging.
Below Are The Products Generated Using Graphic Design:
- Adverstisement
- Banner
- Brochure
- Catalogue
- Flyer/Leaflet
- Poster
- Corporate Folder
- Corporate Identity
- Logo
- Calendar
- Label
- Name Card and Letterhead
- Booklet Design
- Magazine
- Stationary Design
- Annual Report
- Newsletter
Indeed, being able to fully utilize graphic design is of a great advantage to one’s business endeavour.
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